Ovolo Hotels teams up with Nodal to revolutionise digital hospitality marketing
Award-winning life-style boutique resort model Ovolo Accommodations introduced a strategic alliance with digital advertising and marketing options supplier Nodal.
It is a world first for the hospitality trade that continues Ovolo’s legacy as true innovators within the ever-challenging journey atmosphere.
The collaboration was introduced at present, 18th February, and goals to harness the facility of synthetic intelligence (AI) to considerably bolster Ovolo’s present advertising and marketing initiatives for larger performance-driven outcomes.
Ovolo Accommodations group director of promoting Stephen Howard remarked: “We delight ourselves on being a challenger model that continuously seeks to innovate and elevate. Collaborating with Nodal is a world first and we’re assured that we are going to unlock new alternatives for development and engagement, making certain that our advertising and marketing methods are as dynamic and distinctive as our inns, while additionally making certain our inside communication and reporting is powerful.”
This partnership will allow Ovolo to faucet into Nodal’s revolutionary methods, driving engagement and conversions whereas sustaining the model’s distinctive id.
Because the hospitality and tourism trade continues to evolve, the partnership between Nodal and Ovolo Accommodations represents a major step ahead in leveraging know-how to create impactful advertising and marketing methods.
Collectively, they may set a brand new normal for the way manufacturers can utilise AI to attach with customers, drive loyalty, and finally, improve the general visitor expertise.
How does it work?
Nodal makes use of AI to know personas in a deeper approach and craft focused campaigns to make sure Ovolo’s distinctive message reaches the best viewers on the proper time, while utilising their proprietary AI platform Hook up with distribute insights, personalised studies and superior analytics throughout the whole Ovolo enterprise.
As a part of the engagement, Nodal shall be rolling out Hook up with centralise all of the disparate advertising and marketing, CRM, and property administration platforms into one customised interface.
The stakeholders inside Ovolo will all have their very own personalised AI chatbot that uncovers market insights, model monitoring and end-to-end efficiency reporting tailor-made to their particular wants.
Nodal founder Tim Durgan stated of the settlement: “We’re excited to associate with Ovolo Accommodations, a model that embodies creativity and a contemporary perspective within the hospitality and tourism sector.”
Co-founder Daniel Gibson added: “Our AI-powered options will empower Ovolo to not solely improve its advertising and marketing efforts but additionally to create personalised experiences that resonate with their company. Collectively, we are going to redefine what it means to attach with travellers in at present’s digital age.”